Remember this ancient greek tale? Anything that mythical King Midas touched was immediately turned into gold. H&N customers, too, can turn anything into value. But unlike poor King Midas, they can do so whilst keeping full control over what they want to transform, because they can gild action of their own choices. 

Sounds odd? It’s not – and very simple, too. Here is how:

H&N International rewards due diligence, data sharing and scientific collaboration in Nick Coins. And Nick Coins can be exchanged into other values such as flight tickets or to purchase surplus birds. 

Nick Coin is the programs’ own currency, and this currency is a way of appreciating the efforts customers take to collaborate unfold and harness the full genetic potential of their H&N birds”, says Xabier Arbe, Managing Director of H&N International.

H&N birds have a long and proud proven track record. Yet any change, even to something much better, requires assessing and evaluating ones’ situation of today as a new course is set for tomorrow and into a greater future. 

To encourage optimization, we invented this new currency. And in honoring our birds’ we called it Nick Coin”, says Arbe.

Nick Coins: How to grow your account 

The redeem program is open to parent stock customers, and it can be used as a marketing tool with their customers as well. As members of the program parent stock customers are eligible to a whole range of exclusive benefits and payments in kind. 

Becoming a member is very easy: Simply order Parent Stock online. Also, in the following, every interaction gets rewarded in Nick Coins, so they accumulate very fast with the frequency and quality of collaboration. 

And then Nick Coins can be exchanged into other interesting options, for example to fund various expenses. 

A Nick Coin Account on the H&N International website makes it safe and easy to keep track of ones’ private accumulations, very much like online banking. And, of course, equally secure. 

Nick Coins: They also nourish your network

Parent stock customers earn H&N Nick Coins for data of their own customers they collect and share. The obvious benefit with any new parent stock generation is an even more calibrated breed for each market basing on the field data shared.

Parent stock customers may also decide to pass on further benefits of Nick Coin gifts to encourage the data flow they themselves depend on from their customers to stay ahead in markets and of global developments.

By considering all stakeholders of the supply chain we seek to support our direct customers in developing and supporting their own customers. Because parent stock breeders depend on getting evaluated feedback from egg producers as much as we do as a genetic company for an effective support, and to know how our birds meet and exceed targets we have selected them for”, says D. David Cavero, Chief Geneticist of H&N International.

Nick Coins: Get more security by ongoing genetic improvement

Getting field data is crucial for every genetic company. 

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